Anthony Geisler Launches Sequel Brands, a New Boutique Fitness Franchisor
- Status Labs Sites
- May 15
- 1 min read
Anthony Geisler has launched Sequel Brands, a new boutique fitness franchising company that’s eyeing expansion across the U.S., led by an executive team featuring some of the biggest names in the industry.
Geisler, the founder and former CEO of Xponential Fitness, formally unveiled Sequel Brands on Thursday, ending speculation about his much-anticipated next move in fitness.